DRIVING CUSTOMER ENGAGEMENT ACROSS AN IMPRESSIVE STORE PORTFOLIO As Dixons Carphone’s lead retail agency, our role is to design inspiring in-store retail displays that encourage shopper interaction and drive product sales in-store across Curry’s PC World, Carphone Warehouse and Dixons Travel. From one off pop-up product launches to multi-store seasonal campaigns, we create, produce and install disruptive POS that delivers results… Currys PC World World Cup TV Promotion – Installed into 47 stores across the UK. – Delivered an increase in TV sales of 41% year-on-year. – Shortlisted for the Best POP/POS campaign in the 2018 Creative Retail Awards Carphone Warehouse Huawei P20 Pro Launch Activation – Single pop-up installation into Westfield Shopping Centre. – Delivered a 3% uplift in footfall, with a total sales uplift of 1.8%. Currys PC World Christmas Gifts – Installed into 68 stores across the UK – Delivered an increase in product sales by an average of 369%* *Versus stores without the front of store display.