Nutmeg

BUILDING AND GROWING A TOP 20 FASHION BRAND

Nutmeg is Morrison’s fashion brand. With stiff competition from established players like Tu and Florence & Fred, it needed to be a credible fashion label, delivering outstanding value. From its inception as a kids collection, through to the rollout of womenswear, we have worked on all aspects of the brand from look books to seasonal campaigns. Always ensuring it is desirable, accessible and buyable.